Complimentary from ATG:

Phoning in Profit
Click to Call puts Financial Services Customers on the Line

While the Internet has brought a new level of convenience and efficiency to the financial services industry, consumer banks, mortgage lenders and insurance companies still face challenges in getting customers to engage and conduct business online.

eStara Click to Call from ATG has helped financial services move customers from the Web to the phone, providing a sense of security and satisfaction to customers and allowing the financial services industry to see a significant drop in Web site abandonment.

Harris Bank uses eStara Click to Call and has found that 81% of customers surveyed had used the service when applying for a loan, mortgage, or other banking product and 92% said it was easier than other methods, such as dialing the call center, for contacting the bank.

With Click to Call, you too can bridge online and offline channels with a 360º view of your customer.

Download "Phoning in Profit" today and change the way you interact with your customers.